The instagram account for this brand is: @interwatches.co.uk

Instagram follow and like are promotional methods designed to encourage users to follow a brand's account or engage with its content by liking posts. These can take various forms, including photo ads, video ads, carousel ads, and story ads. 

The primary goal is to enhance brand visibility, foster community engagement, and ultimately drive conversions.

Instagram’s algorithm prioritizes content that receives high engagement. Posts with more likes are more likely to appear in users’ feeds and on the Explore page, increasing visibility.